2/4. Richard Carpenter explores the hugely prolific (and profitable) career of trumpeter, composer and producer Herb Alpert , who co-founded A&M Records and had seismic success both as frontman for the Tijuana Brass and as a solo singer (This Guy's in Love with You). The instrumental septet initially hit big in 1962 with The Lonely Bull (El Sorro Torro).
This programme moves on to the mid-60s, when the band's Latin-flavoured, breezy and decorative sound resulted in phenomenal album sales. Radio hits during this period include the Grammywinning A Taste of Honey, Tijuana Taxi, Spanish Flea and Casino
Royale. Contributors include Herb Alpert , A&M partner Jerry Moss , songwriter Burt Bacharach , Sergio Mendes and, from the Tijuana Brass, drummer Bob Findlay , guitarist John Pisano and bassist Pat Senatore.
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