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We have produced a Style Guide to help editors follow a standard format when editing a listing. If you are unsure how best to edit this programme please take a moment to read it.
' Your New Spring Hat'
Geoffry Swaffield
No woman who is free to listen this afternoon will be able to resist tuning in to a talk with so tantalising a title. And she who does will learn many things from Geoffry Swaffield , the well-known hat designer. How fatal it is for her to take anyone with her when she is going to buy a hat, and what a mistake it is to match a hat to her eyes unless she is very young ! She will learn that she can look just as nice in a 5s. lid. hat as in one costing guineas-and much nicer if the 5s. lid. one suits her.
Geoffry Swaffield admits that his role in life is to create a fashion-and then to kill it by creating a new one. But he is generous enough to advise listeners to have nothing to do with a fashion, whether in hats or hair, if it doesn't suit them.
Style of hat is very much governed by style of hair; and what is the new style to be ? Neither bobs, shingles, bingles, Eton crops, chignons, bangs, nor Antoinette curls, but ... let him tell you the secret. He is to conclude his talk by revealing some of the superstitions of the millinery trade.


Unknown: Geoffry Swaffield
Unknown: Geoffry Swaffield
Unknown: Geoffry Swaffield

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This site contains the BBC listings information which the BBC printed in Radio Times between 1923 and 2009. You can search the site for BBC programmes, people, dates and Radio Times editions.

We hope it helps you find information about that long forgotten BBC programme, research a particular person or browse your own involvement with the BBC.

Through the listings, you will also be able to use the Genome search function to find thousands of radio and TV programmes that are already available to view or listen to on the BBC website.

There are more than 5 million programme listings in Genome. This is a historical record of the planned output and the BBC services of any given time. It should be viewed in this context and with the understanding that it reflects the attitudes and standards of its time - not those of today.

Feedback about FIVE O'CLOCK, National Programme Daventry, 17.00, 25 January 1937
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This internal version of Genome, which includes all the magazine covers, images and articles as well as the programme listings from the Radio Times, is different to the version of BBC Genome that is available externally/to the public. It is only available inside the BBC network.

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